Google featured snippets can now jump to section of content it is sourcing

For those that get a lot of traffic to their AMP pages and show up in the featured snippets section, you may want to watch your metrics closely.

Please visit Search Engine Land for the full article.

source https://searchengineland.com/google-featured-snippets-can-now-jump-to-section-of-content-it-is-sourcing-309873

What Amazon Advertising’s big 2018 advancements will mean for 2019

The e-commerce giant’s ad business continued to grow as it made significant updates to its advertising systems and capabilities.

Please visit Search Engine Land for the full article.

source https://searchengineland.com/what-amazon-advertisings-big-2018-advancements-will-mean-for-2019-309833

7 inspiring email templates

Email is the most important tool marketers have for communicating with their clients and prospects.

Please visit Search Engine Land for the full article.

source https://searchengineland.com/7-inspiring-email-templates-309866

Mueller: Focus your SEO on Google’s status quo

Sometimes it is a good idea to keep it simple with your web pages.

Please visit Search Engine Land for the full article.

source https://searchengineland.com/mueller-focus-your-seo-on-googles-status-quo-309836

Year in Review: Top 10 expert PPC columns of 2018

Here’s a roundup of the most read paid search columns this year.

Please visit Search Engine Land for the full article.

source https://searchengineland.com/year-in-review-top-10-expert-ppc-columns-of-2018-309822

Ask an SMXpert: New approaches in customization can build better analytics reports

Data-driven digital marketing expert Simon Poulton outlines opportunities in various solutions to customize dimensions for more focused analytics reporting.

Please visit Search Engine Land for the full article.

source https://searchengineland.com/ask-an-smxpert-new-approaches-in-customization-can-build-better-analytics-reports-309720

Year in Review: Top 10 SEO expert columns of 2018

Here’s a look at the most read columns from our SEO experts that stood above the rest this year.

Please visit Search Engine Land for the full article.

source https://searchengineland.com/year-in-review-top-10-seo-expert-columns-of-2018-309803