Google tests reporting security issue false positives in Search Console

This should help sites that were removed from Google Search by mistake get a faster response time from Google to rectify the issue.

Please visit Search Engine Land for the full article.

source https://searchengineland.com/google-tests-reporting-security-issue-false-positives-in-search-console-339843

Call analytics: How they can drive down costs and improve search conversions

With call volume on the rise, these platforms give marketers more ways to connect the digital experience to over-the-phone.

Please visit Search Engine Land for the full article.

source https://searchengineland.com/call-analytics-how-they-can-drive-down-costs-and-improve-search-conversions-339826

Bing considers page quality before indexing

Bing does not want to index and show search results for low quality, spammy or manipulative content.

Please visit Search Engine Land for the full article.

source https://searchengineland.com/bing-considers-page-quality-before-indexing-339818

Back to school looks very different this year

For back to school season, know that virtual and online schooling is top of mind, and parents are leveraging search to know and do more.

Please visit Search Engine Land for the full article.

source https://searchengineland.com/back-to-school-looks-very-different-this-year-339721

Google’s new AdSense Reports page makes it easier to toggle and visualize data

Google is also limiting reporting data to the last three years.

Please visit Search Engine Land for the full article.

source https://searchengineland.com/googles-new-adsense-reports-page-makes-it-easier-to-toggle-and-visualize-data-339789

A deeper dive into more of the Bing Search ranking factors

Why author and site reputation, completeness of content, transparency of authorship and negativity are important to watch.

Please visit Search Engine Land for the full article.

source https://searchengineland.com/a-deeper-dive-into-more-of-the-bing-search-ranking-factors-339714

2020 Google paid search trends that have nothing to do with the pandemic

With close variant taking the place of broad match, limiting keywords isn’t enough for keeping query-to-keyword matches tight.

Please visit Search Engine Land for the full article.

source https://searchengineland.com/2020-google-paid-search-trends-that-have-nothing-to-do-with-the-pandemic-339705