SearchCap: Google’s deal with Mastercard not ‘deceptive’, small business SEO & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

Please visit Search Engine Land for the full article.

source https://searchengineland.com/searchcap-googles-deal-with-mastercard-not-deceptive-small-business-seo-more-304803

How small businesses can see big results with foundational SEO

Where can you put 20% effort for 80% SEO return? Contributor Marcus Miller outlines SEO tactics SMB owners can use for easy but effective wins.

Please visit Search Engine Land for the full article.

source https://searchengineland.com/how-small-businesses-can-see-big-results-with-foundational-seo-304746

Google, the EU, and Comparative Shopping Services

Live webinar: Thursday, September 6, at 1:00 PM ET (10:00 AM PT).

Please visit Search Engine Land for the full article.

source https://searchengineland.com/google-the-eu-and-comparative-shopping-services-304783

Opinion: Google’s store sales measurement data deal with Mastercard not ‘deceptive’

Bloomberg report zeroes in on lack of consumer disclosure by the credit card issuer.

Please visit Search Engine Land for the full article.

source https://searchengineland.com/opinion-googles-store-sales-measurement-data-deal-with-mastercard-not-deceptive-304747

Search Cap: Google Ads Overview page changes, GSC updates, Bing WMT & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

Please visit Search Engine Land for the full article.

source https://searchengineland.com/search-cap-google-ads-overview-page-changes-gsc-updates-bing-wmt-more-304742

Now you can make edits to keywords, ads, campaigns, bids right from the Google Ads Overview page

Make quick changes on the fly from several of the cards featured on the Overview page.

Please visit Search Engine Land for the full article.

source https://searchengineland.com/now-you-can-make-edits-to-keywords-ads-campaigns-bids-right-from-the-google-ads-overview-page-304717

How to capitalize on the competitive advantage of real-time data analysis

Contributor Stela Yordanova explains how to capitalize on the competitive advantage provided by real-time data analysis.

Please visit Search Engine Land for the full article.

source https://searchengineland.com/how-to-capitalize-on-the-competitive-advantage-of-real-time-data-analysis-304704