Spend less and get more with SEM targeting

During SMX East, Frederick Vallaeys, Justin Freid and Jon Kagan focused on match types, making targeting exclusions and audience intent to help advertisers find efficiencies.

Please visit Search Engine Land for the full article.

source https://searchengineland.com/spend-less-and-get-more-with-sem-targeting-307559

Google asks SMBs if they’ll accept calls from Google Assistant

Google is testing business owner interest in receiving calls from an AI robot.

Please visit Search Engine Land for the full article.

source https://searchengineland.com/google-asks-smbs-if-theyll-accept-calls-from-google-assistant-307547

Want to speak at SMX West? Here’s how

The agenda for our upcoming SMX West show is live and we’ve opened up our “speaking pitch” form.

Please visit Search Engine Land for the full article.

source https://searchengineland.com/want-to-speak-at-smx-west-heres-how-307528

SearchCap: Google SEO feedback, fake local reviews & Google walkout

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

Please visit Search Engine Land for the full article.

source https://searchengineland.com/searchcap-google-seo-feedback-fake-local-reviews-google-walkout-307526

Google employee walkout followed by call for Google blackout at 11:10 am Pacific time

There is a call to users to stop using Google services for short period to show support for the walkout.

Please visit Search Engine Land for the full article.

source https://searchengineland.com/google-employee-walkout-followed-by-call-for-google-blackout-at-1110-am-pacific-time-307497

Yelp vs Google: How do they deal with fake reviews?

Please visit Search Engine Land for the full article.

source https://searchengineland.com/yelp-vs-google-how-do-they-deal-with-fake-reviews-307332

Google wants to hear from SEOs on the search result listings

Here is how to give Google your two cents on the search result listings.

Please visit Search Engine Land for the full article.

source https://searchengineland.com/google-wants-to-hear-from-seos-on-the-search-result-listings-307492