Please visit Search Engine Land for the full article.
source https://searchengineland.com/spend-less-and-get-more-with-sem-targeting-307559
Friday 2 November 2018
Spend less and get more with SEM targeting
During SMX East, Frederick Vallaeys, Justin Freid and Jon Kagan focused on match types, making targeting exclusions and audience intent to help advertisers find efficiencies.
Please visit Search Engine Land for the full article.
source https://searchengineland.com/spend-less-and-get-more-with-sem-targeting-307559
Please visit Search Engine Land for the full article.
source https://searchengineland.com/spend-less-and-get-more-with-sem-targeting-307559
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